SEO Services
Get found by the people already searching for what you sell: on Google, on Google Maps and in AI assistants like ChatGPT, Gemini and Perplexity. Technical SEO, local SEO and content written for real questions, measured in your own Search Console and Analytics, with a fixed monthly scope in writing.
21+
5.0 on Google · 21 reviews
SEO and content
Puro Surf
We run the SEO and content of purosurf.com, a boutique surf hotel’s Webflow site: technical SEO and structured data on the pages that already exist, a new article every week, and a fixed set of questions checked in AI assistants every month.
What We Do
(05)
Titles, descriptions, canonical tags, redirects, structured data, speed and internal links, so Google can crawl every page and understand what each one is for. On WordPress, WooCommerce or Webflow the fixes go straight into the site: we build on those platforms every week.
A complete profile that matches your website, pages for the services and areas you really cover, local business markup, and a steady way to ask happy customers for reviews.
Pages and articles built around what Houston customers type into Google and ask AI assistants, each one answering the question in its first paragraph, in English, Spanish or both.
Clear answers, structured data and crawler rules that let assistants read and cite your site. Wovio, our own SEO agent, is built around the same loop: diagnose, decide, carry it out on the site and measure.
Search Console, Google Analytics 4 and call, form and WhatsApp tracking set up in your company’s name, with a monthly report in plain language.
Technical fixes count as soon as Google recrawls the pages, often within days or weeks. Rankings for competitive Houston searches take longer: Google’s own guide to hiring an SEO says most businesses need four months to a year to put the improvements in place and then see the benefit.
That is why the first month goes to a baseline and to the fixes with the most impact, and why every report compares against where you started, not against a promise.
What makes it faster or slower
Local SEO is the work that puts you in the map results and in “near me” searches, the businesses Google shows on the map before the regular results. In a metro as spread out as Houston, distance from the person searching matters, so your profile, your service areas and the pages on your site have to agree on where you work.
It depends on the work, not on a package name. We quote a fixed monthly scope in writing after a free review of your site, your Search Console and the competitors that show up for your searches, and it does not change unless the scope does.
What moves the scope
To see how monthly SEO is sold in Houston and what a plan should include, read our Houston SEO pricing guide.
Google ranks pages it can crawl, understand and trust: content that matches the search, a technically clean site, and signals from other sites and from reviews. AI assistants such as ChatGPT, Gemini, Perplexity and Google’s AI Overviews draw on search indexes and tend to cite pages that answer the question directly and make clear who is behind them.
That is the difference between three terms you will hear. SEO gets the page ranked. AEO, answer engine optimization, shapes it so an assistant can lift the answer. GEO, generative engine optimization, makes your business a source that AI answers mention and link to. The work overlaps, so we run it as one plan.
With your own accounts and against the baseline from the first month. If a search moves up, you see the clicks and the leads behind it, or that there are none yet.
Approach
Step 01
We look at your site, your Search Console and the competitors that show up for your searches, and tell you in writing what we would do first.
Step 02
The work for each month, the pages involved and what we report, on paper before we start.
Step 03
We record where you stand today and fix what keeps Google from reading the site: titles, schema, redirects, speed and tracking.
Step 04
Content, local SEO and AI visibility every month, measured against the baseline in a plain-language report.
Why Us
01
El Salvador is on Central Standard Time all year, so our team is never more than one hour from Houston. Questions get answered the same afternoon.
02
When SEO finds a problem in the site itself, the same team fixes it in WordPress, WooCommerce or Webflow, the platforms behind our web design work in Houston. No second vendor.
03
Search Console, Analytics, Google Business Profile and every page we write are in your company’s name from the first day.
04
Bilingual pages and content, which matters in Houston, where many customers search in Spanish.
Asked Questions
Every project is different, and you probably have a few questions before getting started.
No. Google’s own guide says no one can guarantee a top ranking, so be careful with anyone who does. We commit to the work in writing and show you what it moved, search by search.
Usually not. We work on the site you have, on WordPress, WooCommerce, Webflow or most platforms with an admin. If the platform blocks the work, we tell you in writing before you consider a rebuild.
Yes. We write and optimize pages in English and Spanish for Houston businesses that serve both, each language on its own URL so Google shows the right one to each customer.
You do. Search Console, Analytics, Google Business Profile and the content are in your company’s name, so nothing is lost if we stop working together.
No. Bought links and fake reviews break Google’s rules and can sink a site. Links come from real mentions, and reviews from real customers you ask at the right moment.
Yes, across Texas and the rest of the United States. Calls, reviews and reports happen online during Central Time business hours.
Access to your website and, if they exist, your Search Console, Google Analytics and Google Business Profile. If they do not exist, we create them in your company’s name.
Guides
Let's talk.
Book a 20-minute call or send us your website address. We answer the same business day from Houston and San Salvador.
+1 (682) 497-4094 [email protected] Houston, Texas · San Salvador
What's new on the Le Website Tech blog?
Articles
